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Praxius Technology Provides Real Estate Social Media Marketing Training For Agents and Loan Officers 12/20/2011
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Amherst, NH - Praxius Technology, a leading real estate marketing technology company based in New Hampshire, is launching extensive real estate social media marketing training for agents and loan officers who collaborate using the company's Lender Agent Collaborative platform.

Fred Doleac, President of Praxius Technology and Virtual Homes Real Estate, says the free training resources are designed to coach agents and lenders alike on how to build their social media profile, an increasingly important focus of online marketing in the relationship-driven real estate industry.

"Our extensive video training modules cover everything from mortgage marketing and SEO to social media marketing on Twitter and Facebook. They are offered for free as part of our Lender Agent Collaborative real estate website platform, which allows lenders to build long term, profitable relationships with real estate agents."

Doleac says that in the past, lenders could focus almost exclusively on the refinance market to grow and maintain their business. With persistently low interest rates, refinancing has slowed significantly, forcing lenders to widen their network of real estate agents to get more referral business.

"The Lender Agent Collaborative platform essentially gives lenders a RESPA compliant way to help local agents get more buyer real estate leads, and in the process, build their own referral business."

He says an essential key to building real estate buyer referrals for lenders is widening both the lenders' and agents' social networks.

"The power of social media is that it's all about relationships. We are teaching our clients how to leverage social media to build profitable relationships."

About Praxius

Praxius Technology is a leading real estate technology company with core competency in real estate website development, lead generation, and RESPA compliant lender/agent collaboration. Praxius is a division of Virtual Homes Real Estate, an independent New England real estate company with agents in 4 states.

Schedule a Webinar

Contact Praxius

Fred Doleac
Praxius Technology
55 Ponemah Road
Amherst, NH 03031
603-732-1800 or 800-856-2479
603-732-1817 Direct
Fax toll free - 888-884-0543

http://praxiustech.com/
http://praxiustechnology.com
http://virtualhomes.com
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Praxius Launches Mortgage Lender-Agent Collaborative Marketing System For Home Loan Referrals 06/14/2011
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Amherst, NH - Praxius Technology, a real estate company specializing in mortgage marketing and online lead generation, is launching its Lender-Agent Collaborative Marketing System to help both agents and mortgage loan officers work together to develop new business.

According to Fred Doleac, President of Praxius, lenders have traditionally relied heavily on refinance business, with home purchases making up a smaller source of mortgage leads. Now, because of today's persistently low interest rate environment, he says that most homeowners who were able to refinance already have.

"Lenders have had to wake up to the new reality that in order to survive, they need to have strong relationships with real estate agents, who control more than 80% of home loan referrals. Praxius provides the tools to build those relationships by offering a collaborative marketing system that benefits both lender and agent."

Doleac says Praxius' marketing system is designed to get the loan officer in the door so they can receive home loan referrals of qualified real estate leads.

"The lender controls the marketing system and provides agents with the integration of technology, training, and support so they can effectively compete online for buyers."

He says the Praxius marketing platform is Google friendly and allows agents to post listings, articles and market reports so that they can achieve front page placement on Google. The key for an agent is to be found online and establish relevancy. With years of experience, hours of online videos in our training library, and weekly training webinars, Praxius is the only company that offers this level of expertise."

Schedule a Free Webinar:
http://praxiustech.com/

About Praxius

Praxius is a division of Virtual Homes Real Estate, a New England independent real estate company with agents in 4 states.

Contact Praxius

Fred Doleac
Broker/Owner
Praxius Technology
55 Ponemah Road
Amherst, NH 03031
603-732-1800 or 800-856-2479
603-732-1817 Direct
Fax toll free - 888-884-0543
http://www.praxiustechnology.com/
http://praxiustech.com/
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Real Estate Back Office with Customer Relationship Manager (CRM) and Video Training Library Improves Agent Recruitment 10/26/2010
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Amherst, NH - New England real estate company Virtual Homes Real Estate, a licensed broker in five states, is offering its proprietary real estate back office as a custom Intranet complete with CRM to owners/brokers who want to grow their business using the tools of some of the most successful virtual offices.

"Our Virtual Homes Intranet is a robust back office suite that will change the way brokers and agents do business. Not only do we provide powerful marketing tools, we provide a comprehensive support system with 60+ of hours of training videos that can be accessed around the clock."

He says the video training library covers everything from how to set up Outlook with a custom signature to how to make effective use of social media like Facebook, Twitter, and more. Tools include:
  • Calendar - Create, view and RSVP to events and training webinars.
  • Resources - Access forms, instructions, flyers, buyer/seller presentations, and more.
  • Website Links - Links to commonly needed sites.
  • Agent Files - A private folder for agents, staff and management to store electronic documents that are secure and backed up automatically. Files can be accessed from anywhere.
  • Notification Forms - Quickly notify front desk, management, and/or bookkeeping of listings, transactions, vacation plans, etc.
  • Support Queue - Monitor agent requests
  • Web Based CRM - online contact management system that provides automated distribution of web site registration and lead management tools.
  • Web site registration form integration into your existing web site.
  • Lead notification - flexible lead distribution and notification system.
  • Lead management - contact management system.
  • Auto responder, drip email, blast email, activity plans and call prompting.
  • Web Site/Social Media
  • WordPress Individual Agent Sites - proven configuration for high SEO
  • Facebook, LinkedIn and Twitter Integration
  • Orientation and On-going Training
Recognizing that building a successful real estate sales business in today's market requires extensive online prospecting, the Virtual Homes lead router system, available to brokers only, provides personalized, systematic follow-up with prospects to convert them into customers. Leads enter the system through provided forms and can be tracked and assigned to drip email campaigns according to status and expressed interests.

The highly successful technology company, which merged with two former RE/MAX offices in New England in 2009, spent years over a million dollars creating and refining the technology it uses today to give brokers an edge in their own market. That marketing edge is significant for offices of ten or more agents, says Fred Doleac, Owner/Broker of Virtual Homes.

"In today's evolving real estate business, owners who aren't maximizing their productivity by reducing dependence on a bricks and mortar presence are falling behind. Today's agents are fortunate to be able to work anywhere, anytime; but the office environment has been slow to reflect that reality."

Doleac says that his unique virtual office and real estate CRM tools are designed from the ground up to ensure agents' productivity working online.

"One might think that growth is off the table in today's real estate market, that simply surviving is the order of the day. With our business model that reflects disciplined cost reductions and increased efficiencies that come from our virtual office system, growth is not just theoretically possible--we're actually helping people do it."

He refuses to publish all the details of the Virtual Homes back office for competitive reasons, requiring potential users to sign a non-disclosure agreement to participate in an introductory webinar to review the system in detail. However, an appointment may be scheduled for an introductory webinar by visiting http://www.virtualhomes.com/solutions/.

"The Virtual Homes Virtual Office System has made agent recruitment a lot easier, because it helps owners keep their agents light years ahead of the competition. It's an end-to-end marketing and productivity software suite that really works."

Doleac says he's pleased to be offering his virtual office technology to brokers in most markets nationwide in a structure that limits the downside risks and puts the ball in his company's court to perform.

"We're very fortunate to be in a position to grow our real estate business at a time when most companies are forced to retreat to the boardroom for new ideas. Our ideas have already been tested and are working."

To schedule a webinar, contact:

Fred Doleac
Broker/Owner
Virtual Homes
55 Ponemah Road
Amherst, NH 03031
603-732-1800 or 800-856-2479
603-732-1817 Direct
Fax toll free - 888-884-0543

Resources:
  • Virtual Homes Real Estate
  • Virtual Homes Careers
  • Virtual Homes MLS
  • New Hampshire Real Estate
  • Massachusetts Real Estate
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New Hampshire Real Estate Company Uses Virtual Back Office to Attract Agents and Advance Careers 07/08/2010
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Amherst, NH - Virtual Homes Real Estate, a leading technology company that merged in 2009 with two former RE/MAX real estate offices in New Hampshire and Massachusetts, is applying its technological edge to attract top agents to its easy-to-use virtual back office. Designed to efficiently capture and qualify leads for member agents, the technology works because much of the customer relationship process is either automated or handled by experienced staff.

Virtual back office software technology has been helping real estate companies improve productivity for a long time, says Fred Doleac, Owner/Broker of Virtual Homes Real Estate. The problem, he says, is that the technology in the past only benefited those agents who became technically advanced enough to master complex real estate CRM software. Doleac says his company set out to change that.

"In the process of providing our real estate MLS search technology to agents, we were soon able to predict which agents would sell more homes each month based almost entirely on how agents were using the system. As a result, we were able to provided extensive training to help agents increase their closings and excel in their real estate career."

Training was not enough to improve sales in every case, however. Some agents simply did not use the technology to its full potential, even with plenty of training and support.

Doleac soon realized that improving sales also meant off-loading some lead management tasks to staff members.

He says that Virtual Homes' CRM technology along with constant improvement of in-house business processes supported by staff allow the company to remove many day-to-day tasks from its agents.

Now, Doleac says agents can focus on closing more deals with more clients instead of sitting at a computer all day chasing unqualified leads -- or trying to find them.

He says that the company in its present form is the answer to the question 'If your technology is so good, why are you selling it instead of using it?'

"The fact is, our technology is so good that we decided to stop selling it. It's much more profitable for us to use it to help our agents sell more real estate."

Many real estate offices see their agents as their customers, according to Doleac. They charge desk fees, add charges for basic office services, and even sell third party products to agents.

"At Virtual Homes, we are not interested in selling our agents anything. We're interested in improving their sales. When they succeed, we succeed."

The system works, he says, because if the real estate leads generation and CRM is superior, overall results will improve, and the number of successful transactions will increase. Ultimately, the agent, broker, and consumer win.

"Most real estate companies today have been real estate companies forever, and have had to work hard to adapt to changing technologies. Our edge at Virtual Homes is that we started out with powerful sales technology, and have applied it to real estate with amazing results."

"It is a breakthrough way to start up a real estate business. It's also the reason many top selling agents are joining Virtual Homes."

For more information, contact:

Fred Doleac
Broker/Owner
Virtual Homes
55 Ponemah Road
Amherst, NH 03031
603-732-1800 or 800-856-2479
603-732-1817 Direct
Fax toll free - 888-884-0543

Virtual Homes Real Estate
http://www.virtualhomes.com

Virtual Homes Careers
http://www.virtualhomes.com/careers/

Virtual Homes MLS
http://www.virtualhomes.com/mls/

Massachusetts Real Estate
http://www.virtualhomes.com/mls/MA

New Hampshire Real Estate
http://www.virtualhomes.com/mls/NH
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